Strategies that Will Help You Build a Brand Online

online branding strategies

First impressions count, and in this century where majority of the population have access to the internet, your online brand presentation is equivalent to a first meeting with your customer so you have to impress. Your online brand should have an impact on those you are targeting because it will form the image of your company when you are not …

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Common SEO Mistakes you Could Ever Make as a Business Owner (and Tips)

common SEO mistakes for businesses

Search Engine Optimization (SEO) is an ongoing process aimed at making web content user friendly and easily accessible in search results. Webmasters often encounter common mistakes when it comes to SEO. These mistakes can be costly for any business and are better addressed if the website is to be successfully optimized. This article takes a look at some of these …

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